Digital transformation is not about technology – it’s about change!

Good to know facts about digital transformation

Digital Transformation (DX) is trending across the business world. But, before we all jump on the “new shiny” there are a couple of things to know:

True Digital Transformation requires companies to apply a stronger, more agile approach to product adjustments across the value chain. Seems like the Digital Transformation has become a need for organizations, no matter the industry.

The development of new competencies related to DX creates the conditions for companies to be more flexible. They also become more customer-oriented, innovative, effective and responsive to current and future changes in economic reality.

Consequently the goal of the transformation is to create opportunities for the rapid penetration of new technological solutions. It also helps to expand their influence and build innovative models, and processes that help businesses to work more efficiently. Thus, the services they offer reach a higher- wide range of potential customers.

Digital Transformation also mandates a strong vision, with the CEO and senior leaders’ hard decisions guided by company purpose. As a result, Digital Transformation requires mixing people, machines, and business processes.

The new digital reality

The business processes changing and adapting to new realities is a must. Therefore the opportunities that digital technologies offer for management, marketing, payment, distribution are provocations that businesses need to deal with.

The use of mobile devices to access the Internet and social media is the most dynamic part of the digitization process. It gives the chance to develop and deploy the potential of mobile networks, “Broadband” or 4G.

E-commerce is now an essential part of the business and economy of developed countries. More and more products and services are available online. Besides that customers’ expectations are changing as well. They want to get the goods or services, no matter where they are, want to communicate easily – just a click away.

These are the challenges facing businesses in the modern digital world. It is up to all companies – large and small – to go the way to respond to them. They are also capable of taking the benefits of digital technology, tailoring the business processes according to the development trend.

The solution

Therefore there’s no single technology or software that enables digital transformation. It is a combination of cultural and technological change that leads to improved performance and efficiency. A true Digital Transformation requires a reinvention of most, if not all areas within an organization. From the tools and apps it uses, its supply chain and workflow, its customer engagement, to its employee skill sets.

In simple terms, DX is the transformation of business by revamping the way it conducts its operations and adopting digital technologies to improve business processes.

The integration of digital technology into all areas of a business fundamentally changes how companies operate in the modern world. It also affects the delivery of value to customers and stakeholders. Digital Transformation is a mindset that requires continually improving by challenging the status quo, experimenting with new ways of doing things, and embracing these changes to be relevant in this constantly changing digital world.

For these reasons digital transformation is increasingly becoming a “when”, not an “if” for most companies. MuleSoft surveyed 650 IT decision makers across the globe. The research shows that three-quarters of companies are currently undertaking Digital Transformation initiatives. About 80% say if they don’t complete those initiatives, their companies will lose revenue in the next 12 months.

Welcome to the Era of Digital Transformation and Be a part of it!

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